funnel analytics & 
buyer journey visualization
for b2b GTM teams

Get clarity on your B2B funnel performance in minutes, without complicated CRM reports or BI tools.

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Go-To-Market is a team sport.
But different roles require different insights.

Founders & CEOs

Get the intelligence to drive greater predictability in your go-to-market strategy and business growth forecast.
  • GTM Strategy
  • CAC, CAC Payback & Unit Economics
  • Revenue Forecasting

CMOs & Marketing Leaders

Ditch the overly complicated, "black box" marketing attribution tools and get the answers you need.
  • Campaign Performance
  • Multi-Touch Attribution
  • Marketing-influenced Pipeline

CROs & Sales Leaders

Coach your team to win more deals by gaining a deeper understanding of how you won your best customers.
  • Rep Performance
  • Deal Insights
  • Sales Pipeline Analysis

GTM & RevOps Leaders

Forget spending hours on dashboards that no one else looks at. Get  insights to help your entire GTM team manage pipeline and drive growth.
  • Funnel Conversion Rates
  • Funnel & Deal Velocity
  • Win/Loss Rate Per Stage

Blog Articles

Read more
What Are Buyer Journey Decision Frameworks?
Sales Pipeline 101: Understanding What To Track
How I Implemented The Demand Unit Waterfall for ABM
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About us

RevOptica is a funnel performance analytics and buyer journey visualization tool. We help B2B sales & marketing teams, startup founders and CEOs uncover critical insights to drive their go-to-market growth.

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