Our mission is to empower B2B marketers, sales leaders, and revenue operations professionals by giving you the insights about your go-to-market activities and buyer interactions to help you make better decisions to drive growth.
B2B marketing and sales motions are complex and are not transactional – it involves engaging with multiple prospects and decision makers over a long sales cycle across multiple channels. This makes it challenging for B2B marketers and revenue-driving teams to understand what’s working and what’s not.
While existing tech tools such as CRM, marketing automation, and sales engagement platforms contain valuable prospect data, they are not built to help visualize the complexity of the B2B buyer journey nor provide true understanding of touch points that matter.
RevOptica is built by B2B go-to-market experts to solve these challenges.
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Tony Yang
CEO
Tony has nearly two decades of experience in B2B marketing, sales development, marketing ops and revenue ops for high growth startups. He is also the Head of Growth for Mucker Capital, an early stage venture capital firm.
Ashwin Kumar
CO
Ashwin brings over 15 years of software engineering and devops experience to RevOptica. He's worked at large, multinational organizations such as KPMG and Cognizant as well early stage startups.
Chelsea Xu
Head of Design
Chelsea has been a UX/product designer for several B2B SaaS applications. She specializes in enhancing user experiences across various domains including B2B, B2C, Edu-Tech, Prop-Tech, Commerce, and growth design.
